directed the puma x bmw mms collection, inspired by the sleek design and aesthetics of bmw vehicles
art director: paul bellas
photographer: lucho vidales
gaffer: kwame boama - aboagye
stylist: lilli stroh
hmu: julia bachmayer
model: ibrahim gaye
art directed puma's hill camp collection, inspired by a fusion of streetwear and outdoor aesthetics
art director - paul bellas
photographer - yudo kurito
camera assistant - axan wil
stylist - nick amato
models - kylan archer-wright and kainoa kukahiko
hmu - sara tagaloa
hmu assistant - christopher miles
on set production - cal travis oaks
art directed a social video for puma's hometown heroes initiative, aimed at inspiring others to lead and uplift their communities
art director: paul bellas
agency: hypemaker
designed the digital experience for apple’s today at apple initiative, creating a narrative that connects consumers with products
digital designer: paul bellas
art direction for an adidas originals basketball global campaign collection, inspired by modern streetwear and basketball culture
art director: paul bellas
photographers: dylan johnston and raquel chicheri
producer: leonie knorr
models: miguel ángel pasquarelli meléndez and david zangula
stylist: carolina di leo
hmu: paulo fonte
led the digital experience for the dockers x karla welch collection, highlighting american classics reimagined with exaggerated, oversized fits
web designer: paul bellas
copywriter: arianee wang
photographer: matthew welch
find yourself first is a 100-page, limited-edition linen hardcover photo book featuring a curated selection of my best film photography captured over the years
photographer / designer: paul bellas
led art direction for the puma and porsche museum collaboration, celebrating the 50th anniversary of the porsche 911 carrera rs 2.7 collection
art director: paul bellas
photographer: hans lorenz
gaffer: dominik ramsteck
production assistant: alicia brunner
art directed an editorial for teeth mag titled 'a call from summer,' inspired by a lake day in berlin
art director: paul bellas
creative director, photographer and casting: guilliem lopez nicolau
model: feng liang
stylist: ines ronquillo
styling assistant: sergio sojo
hmu: mariya madzharova
art directed an adidas terrex global campaign, emphasizing an outdoor aesthetic centered on hiking
photographers: dylan johnston and raquel chicheri
producer: leonie knorr
models: riley kumi and maren zils
stylist: carolina di leo
hmu: paulo fonte
art direction and photography for a levi's made & crafted social campaign, inspired by meticulously crafted and tailored pieces
art director and photographer: paul bellas
set designer and photo assistant: kameron richie
models: brandon stanciell, james stanciell and adrian walker
art directed puma's hometown heroes initiative for its third release, focusing on a clean, sports-driven aesthetic
art director: paul bellas
photographer: lucho vidales
gaffer: kwame boama - aboagye
stylist: serena pompeii
hmu: gianluca venerdi
models: andrey costa and kevin zoa
art directed the cover story 'halt in motion' for vanguard magazine, which examines the experience of being in motion and the sudden pause of life
art director: paul bellas
photographer and casting director: guilliem lopez nicolau
model: sandra murray
digital operations and lighting: harry miller
fashion directors and stylists: nadine sahm and arabella romen
styling assistant: pia lucia hettmann
hmu: stefanie mellin
set designer: lucie skifski
set designer assistant: ano jishkariani
producer: dhanesh jayaselan
art directed the editorial 'life is just a journey' for numéro netherlands, a visual story exploring a personal quest for self-discovery
art director: paul bellas
photographer: guilliem lopez nicolau
model: kobe boateng
stylist: nadine sahm
hmu: stefanie mellin
photo and lighting assistant: maxine a. stiller
styling assistant: sara springer and paula pietrini
revamped design project for gap uk aimed at enhancing the navigation experience of the landing page
web designer: paul bellas
